A lot of factors are taken into consideration when deciding to create a website or an application, especially the kind of technology to be used to build it. If you are planning on building an application (like online booking systems and e-commerce platforms) that comprises a lot of readable and writeable data and requires faster […]

The one thing permanent about the digital world is its dynamic nature. From social media platforms such as Facebook and Instagram to SEO and SMO and now Voice Search, trends have been changing regularly. And, for a professional in the industry, this only means simplifying the way you bring your product and service to the […]

Most SEO professionals, irrespective of their tenure in the industry, know the significance of user engagement for their content, be it on social media platforms or on websites. It is directly proportional to overall profitability. Without any direct reader activity and interaction on your website, there is a high probability of decreased ranking in the […]

Though the world of UX changes rapidly but there are few key principles from which we can control user action. The behavior of human doesn’t change every year, human mind changes slowly, and the basics we know about human behavior will not go much differ for at least 50 years or so. To make it easy […]

Does Machine Learning Cause The Chasm Between Knowledge and Understanding and provides us with the tools for our next step in the evolutionary process? “Deep Patient” is an initiative to predict patient’s medical future through Artificial Intelligence. An apt representation of the effects of machine learning could be through a program that may be oblivious […]

Time and again industry surveys have revealed that a huge number of technology projects either are unable to fulfill their objectives or fall flat on their face and there are numerous reasons for such an outcome. The vast majority of the issues related to technology crop up while an initiative is in its critical and […]

Are you looking for some Google My Business Tips to increase visibility in local search results? Statistics reveal someone searching for local businesses is indicative of a buyer’s genuine intent of purchasing. Following the 8 local SEO hacks mentioned below would ensure boosting a business’s visibility in local search results. It’s quite obvious that one’s […]

For some odd reason, a content development strategy for digital marketing often takes a backseat when it comes to allocating budgets. But when it comes to preparing the content and making it ready, it’s the first thing in digital marketing that is good to go. Product teams typically and ideally ought to have a dedicated […]

2018 has been an incredible year for the ecommerce industry as it generates 3.453 billion dollars worldwide. Last year we have seen a focus on rich customer experience and mobile-friendly versions of sites. Now it’s time to predict what this year’s trends look like. Statista predicts that global retail e-commerce revenue will amount to $4.88 trillion […]